Overview
Job Title:
Marketing Analyst & Program Manager
Department / Business Unit:
Marketing
Location:
Delhi
Reports to (job title):
VP Marketing – South Asia
We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organization, and a proud part of the University of Cambridge.
JOB PURPOSE
The Marketing Analyst & Program Manager will be responsible for the following key tasks Analyzing Sales Funnels and Customer Intent for multiple products and business verticals Reporting on Marketing KPIs arising out of off line and on line initiatives such as leads, conversion rates, event outcomes, social media engagement Budget Management and tracking marketing costs, ROIs and ROEs and budget distribution, design…